From:                              Tedd Parsons []

Sent:                               Wednesday, February 02, 2011 12:00 PM


Subject:                          Fwd: WMSA E-Newsletter December 2010



---------- Forwarded message ----------
From: West Michigan Strategic Alliance <>
Date: Fri, Dec 17, 2010 at 10:08 AM
Subject: WMSA E-Newsletter December 2010



 Making West Michigan a best place to live, learn, work and play...


 Happy Holidays

Wishing you and your family a safe and joyous holiday season! 






A message from WMSA

President, Greg Northrup 


For the past ten-years, the West Michigan Strategic Alliance (WMSA) has served a unique role as a catalyst for regional collaboration. Since 2000, WMSA has enhanced our region’s long-term sustainability by working with business, government and institutions to balance economic prosperity, environmental integrity and social justice.  And, we will be here serving the region for another ten-years. 


It has been exciting and rewarding to see the “collaborative capital” that has developed over the past decade, with hundreds of regional stakeholders working together to improve the region's quality of life.  The WMSA staff remains committed to finding innovative new ways to improve the value of what our region has to offer and with your help we can achieve our shared vision for West Michigan as a best place to live, learn, work and play in the Midwest…for the benefit of all.  To learn more or get involved, visit us online at:


On behalf of the WMSA Board of Directors, staff and many volunteers, thank you for allowing us to be a part of the West Michigan community and serve the region proudly.  We wish you and yours a safe and happy holiday season. 


Best regards,

Greg Northrup, President
West Michigan Strategic Alliance







The West Michigan Internship Initiative Needs your Input


As a key stakeholder in the region, helping to lead change, the West Michigan Internship Initiative invites you to complete a short survey on the number of internships created in West Michigan. Your input will give us an overview of the current status of internships in the region and how we can improve our processes and future outcomes.


The survey is web-based and should take less than ten minutes to complete. We hope that you take this opportunity to have your voice heard. This survey will be available until Tuesday December 21, 2010.  Please click below to begin the survey.  To take part in the survey, please click here.


For mor information about the West Michigan Internship Initiative contact Cindy Brown at: 616-871-2452 or








Regional Diversity leaders meet   to discuss the 'hot' issues impacting West Michigan


Several regional diversity came together on Thursday, December 2nd at the Alumni House- GVSU, Allendale, MI to discuss issues centered on diversity and racism as they impact the quality of life here in West Michigan.


Over 25 regional leaders attended this meeting and helped WMSA gain a better understanding of diversity across the region.  Attendee, Kelley Losey, Director, Quest Sustainable Solutions/Cascade Engineering, said: "I think West Michigan is ready for change.  There have been great racial injustices to people, that are still being felt into this generation.  We need business and community leaders to come together and help create the future of our region by eradicating racism and creating genuine and purposeful actions, to make sure everyone is given similar opportunities and we are valuing all of the human capital in our communities."  


After some great discussion on the current state of diversity in the region, next-steps were created to include a Regional Diveristy webpage on the WMSA website and future meetings to keep the important work of creating a diverse and racist free West Michigan for all moving forward.


To get involved or learn more, please contact Tedd Parsons, WMSA Diversity Advocate, at: 616-356-6060 or .






Winter can be a great time here in West Michigan.  Not sure what to do during the cold months?  To learn about all the great things happening in the region, check-out the West Michigan Tourist Association website


Please Click here to discover how much fun Winter can be and what is happening in your area.


Many thanks to our friends at the West Michigan Tourist Association for keeping us up-to-date on all that West Michigan has to offer year round.





Don't forget to visit us on:








Discovering the Green Buildings of West Michigan


From Grand Rapids to the Lake Michigan shore, the West Michigan region is home to one of the highest concentrations of LEED certified buildings in the country.  With LEED buidling becoming increasingly sought-after and more than 130 LEED-certified buildings in the region, the West Michigan Chapter of the U.S. Green Building Council (USGBC) took the opportunity to prove the benefits and showcase green building design.  Over 40 building owners agreed to showcase their buildings and provide post-occupancy research data on energy.


This resulted in a two-day showcase tour that was held in September 2010 and a full color, hard-cover, coffee-table quality book of case studies of LEED-certified buildings in West Michigan.  The book includes an Overview of Sustainability  and Case Studies of each of the segments on the tour: commercial, education, health care, homes, nonprofits and office.


This is a great opportunity to promote sustainable design and LEED building, and the book makes a compelling marketing tool as a gift for your friends, family, staff, clients and prospects.  The showcase book is now ready for purchase for $75.00 at or you can call the West MI USGBC at 616-301-6688.







WMSA is proud to recommend:

The West Michigan AmeriCorps Collaboration, is proud to present 'Traces of the Trade - A Story from the Deep South' on Monday, January 17, 2011 beginning at 7:00 PM.  This free screening will be held at Celebration Cinema North- Grand Rapids, MI. 


Film Synopsis

In Traces of the Trade, Producer/Director Katrina Browne tells the story of her forefathers, the largest slave-trading family in U.S. history. Given the myth that the South is solely responsible for slavery, viewers will be surprised to learn that Browne’s ancestors were Northerners. The film follows Browne and nine family members (ages 32-71) on a remarkable and disturbing journey through the history and legacy of New England’s hidden enterprise.


The DeWolf descendants are confronted with questions that apply to all of us. What is the legacy of slavery? What is our shared responsibility? What would repair—spiritual and material—really look like?


Directed/Produced/Written by Katrina Browne.  Run Time: 86 minutes.



Ticket Info
Tickeet cost is 1 (one) non-perishalbe food item donation.  Donations to be dropped off at the registration table at Celebration Cinema - Grand Rapids North on the night of the event.  All donations will benefit the Feeding America West Michigan Food Bank. 


For more information or to register for this worthwhile event, please click here.




Signs of the season...







About the West Michigan Strategic Alliance

The West Michigan Strategic Alliance was formed in 2000 and serves as a catalyst for regional collaboration among the businesses, institutions and governmental units serving more than 1.4 million people living in a eight-county region including: Allegan, Barry, Ionia, Kent, Montcalm, Muskegon, Newaygo and Ottawa. WMSA works to encourage a regional mindset, which will foster collaboration on critical issues that impact how we live, learn, work and play. Additional information is available at


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Tedd R. Parsons
West Michigan Strategic Alliance (WMSA)
616-356-6060 Office
616-446-9206 Cellular